Services
OUR AREAS OF EXPERTISE
From fast-growing start-ups to companies looking to strengthen their market position, our services are aimed at SMEs based in Switzerland.
Marketing Audit
Market and Competitor Analysis
In-depth study of the target market.
Analysis of market trends.
Competitor benchmarking.
Segmentation and targeting
Assessment of segmentation effectiveness.
Relevance of targeting.
Brand Audit
Assess brand image.
Measure brand awareness.
Advise on brand strengthening.
Digital Marketing
Assess online marketing strategy.
Social media usage analysis.
Online campaign performance.
Data and Performance Analysis
Use of analytics tools to measure performance.
KPI and ROI analysis.
Marketing Technology and Innovation
Audit of current marketing tools and technologies.
Recommendations for adopting new technologies.
Communication Audit
Communication Channels
Assessment of channels used (traditional media, social media, email, etc.).
Effectiveness of channels in terms of reach and engagement.
Message and content
Analysis of key messages used.
Consistency of message across channels.
Relevance of content to the needs of target audiences.
Media Relations
Media relations management audit.
Analysis of media coverage.
Recommendations to improve media relations.
Competitive Analysis
Study of competitors’ communication strategies.
Identification of differentiation opportunities.
Internal communications
Assessing the effectiveness of internal communication channels.
Levels of employee satisfaction and engagement.
Communicate organizational goals and changes.
Events and Promotions
Evaluate organized events.
Measure effectiveness of promotions and partnerships.
Measure the impact of trade show participation.
Strategic Marketing
Strategic Planning
Help define marketing goals.
Develop a global strategy to achieve those goals.
Develop detailed action plan.
Project Management
Execute and monitor marketing projects.
Coordinate teams and resources.
Meet deadlines and budgets.
Campaign Development
Create and execute advertising campaigns.
Manage campaigns across multiple channels (online, offline, social media, etc.).
Measure performance and adjust campaigns.
Data Analysis
Use analytics tools to measure performance.
Generate detailed reports on campaign results.
Interpret data and make recommendations for improvement.
Social Media Management
Plan and execute social media strategy.
Create and manage content.
Interact with online community.
Partnerships and Collaborations
Identify partnership opportunities.
Negotiate and manage partnerships.
Develop collaboration strategies.
Strategic Communications
Strategic Planning
Develop an integrated communications strategy aligned with business objectives.
Develop a plan outlining the tactics to be implemented.
Communications Project Management
Implementation and monitoring of communication projects.
Coordinate teams and resources.
Monitor deadlines and budgets.
Media Relations Management
Develop and implement public relations strategies.
Manage media relations.
Communications crisis management.
Content strategy
Development of content strategies adapted to each channel.
Create and manage engaging content.
Leverage content to build brand awareness.
Internal communications
Develop internal communications strategies.
Manage internal communication channels.
Implementing employee engagement programs.
Competitive Analysis
Study competitors’ communication strategies.
Identify opportunities to differentiate.
OUR PHILOSOPHY
Three key principles guide the way we work.
PROXIMITY
We are determined to be as close as possible to our clients in order to meet their needs in a personalized and optimal way.
CO-CREATION
We work for – and above all with – our clients. This partnership leads to innovative and sustainable solutions.
TECHNOLOGY
We are at the forefront of innovation to deliver innovativei and impactful solutions.
Contact us
Address
Rue Caroline 44 – 1227 Carouge Geneva